Our most personal collection ever ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
Free shipping on all US orders over $100 | | Festival '25 is a love letter to Florida – where the brand and designer were both born. With a love and admiration for all things old-Florida, its history, the gorgeously unique landscape, and all its beauty from the ocean to the Everglades. | | As a Florida girl Ali grew up taking field trips to the Everglades, which is almost like a right of passage to all Florida kids, but also being around the beach, South Florida fishing culture, and laid-back boating lifestyle. | | Ali was inspired to lean in to the quintessential 'Florida man' stereotype, but to also show the beauty in some of the lesser known and traveled parts of Florida. | | From 'pub-subs' (iykyk), to a cameo from her own husband – every bit of the collection is a little piece of home. With so many people flocking to Florida, we thougt it was even more special to focus on this slowed down, old-Florida lifestyle, and to tell the story of how things used to be – beautifully unpretentious and untamed. We hope the love and unexpected beauty comes across, and that everyone feels at home in the collection.
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