Hi,

Is this similar to your morning routine?

You grab the blender, toss in some protein powder, then start shuttling back and forth to the pantry - the creatine, the collagen, the Gut Defense, and more. Lid off, scoop, lid back on. Repeat five times.

Scooping powders like you're digging for gold.

Or maybe you skipped the mess of the powders altogether and went with capsules instead. Smart move, until you realize you're now gobbling down 30+ pills every single day.

Here's what we've learned from thousands of athletes: neither one works long-term. You'll do it for a while, but the overhead time and distraction from your day is too high. Eventually, you stop doing it. And then you're not getting any of the benefits you paid for.

We launched Foundation at the end of last year to solve a problem every athlete faces.

It took longer than everything else to get it right, and the response has been incredible. Here's why.

One important note: While we talk about this and many products for athletes, Foundation is one of those rare products that EVERYONE interested in optimizing their health should be taking. It's amazing for athletes, but just as important for everyone else.

The Problem We Wanted to Solve

About two years ago, Matt started brainstorming this problem with Dr. Kevin Sprouse. They both knew what athletes needed: creatine, collagen, glutamine, the recovery compounds that actually move the needle. The science on these ingredients is overwhelming. But the delivery system? Broken.

Even the athletes that did buy the products were not consistent with taking them. There was too much "friction" every day for all but the most fanatical athletes to stick with it. So we set out to build something different.

The Ultimate Shake Booster

First, we wanted to make the ultimate "shake booster" that had everything in a single pouch.

Matt made up his own versions for seven days. The convenience was shocking. Grabbing a pouch and pouring it into his shake was so much easier. Not only did he not have to get all those tubs of powder, but it was already dosed perfectly for exactly what he needed.

It was effortless.

We call it Foundation. And you get 15% Feed Cash back today.

Travel-Proof

Athletes travel a lot. There's no way you're taking all those tubs with you on the road, even if you're just going away for the weekend. But then your consistency suffers.

The convenient single-serving pouch is a breeze to toss in your bag. Throw a few in your suitcase and your routine stays intact.

Works With or Without a Shake

Then the last problem we looked to solve: not everyone blends up a shake every day. But you still want to take all the ingredients.

So we made Foundation in a subtle Swiss Chocolate flavor profile that everyone loves from SwissRX Gut Defense. The flavor is light—it works great on its own, and pairs perfectly with chocolate, vanilla, or peanut butter protein shakes without overpowering them.

Go-to method: mix it with a half glass of dairy milk or a milk alternative like oat or almond. Tastes like chocolate milk.

One thing we should mention - we never add anything unnecessary, so there are no mixing agents that can wreck your gut. You'll need to stir, shake, or blend it to mix perfectly. Worth the extra 10 seconds.

No Compromises on Quality

Finally, we did NOT want to compromise on quality. So we sourced each ingredient from the same branded, patented sources we already use, and you get the exact same dosage—5g of Creatine, 8g of Collagen, etc.

The Collagen
The same formula as our most popular Collagen from SwissRX—with the patented forms of Fortigel®, Tendoactive®, and Mobilee®.

The Creatine
Creapure®—the gold standard for purity from Germany.

Most athletes know creatine for strength and power. But recent research shows it's just as important for your brain, especially during hard training blocks when mental fatigue hits as hard as physical fatigue. Creatine supports cognitive performance, reduces brain fog, and helps you stay sharp when training volume is high.

The Gut Support
Includes everything in our very popular SwissRX Gut Defense formula. You will feel so much better taking this daily.

Here's something most athletes miss: your gut is trainable, just like your muscles. If your stomach shuts down during hard efforts or races, it's because you haven't trained it to process fuel under stress. The gut support in Foundation—taken consistently—helps you build that capacity. Fewer GI issues in training means you can actually fuel your performance when it matters.

The Strength Peptide
PeptiStrong™ (what we use in SwissRX Synthesis) for muscle recovery—clinical studies show 47% faster strength recovery.

And a Bonus
Taurine for cardiovascular and cellular support—research shows 1-3g daily improves exercise performance and supports heart health as we age. It's one of those ingredients with strong clinical evidence that almost no one takes consistently. Now you will.

These aren't generic bulk powders. These are the exact patented ingredients from The Feed's most popular products—combined in one pouch.

What's NOT in Foundation (and Why)

You might notice some ingredients aren't in here—like magnesium, vitamin D, or fish oil. That's intentional. Those are timing-specific: magnesium works best at night for sleep, vitamin D in the morning with fat, omega-3s with meals. Foundation is designed for flexible timing around your training, so we left those out. You can stack them however works for your routine.

The Deal (it's a great deal)

If you're currently taking Momentous Creatine, SwissRX Collagen, SwissRX Gut Defense, and SwissRX Synthesis separately, you're paying $7.66 per serving.

With Foundation? $3.99 per serving.

That's 48% savings every single day, and you never compromise on quality.

Plus, you eliminate 30+ pills from your daily routine.

How often should you take it?

Here's something Matt and Dr. Sprouse discussed a lot: consistency is the most important factor in any supplement routine. But that doesn't mean you have to hit 7 days a week.

Very few athletes actually stay consistent every single day. If you can do it, great, but don't beat yourself up over it.

Before Foundation, Matt was probably 3 to 4 days a week at best. With Foundation, he's consistently at 5 days a week. That's a good goal to aim for.

For him, that looks like Monday, Wednesday, Friday, and then both days on the weekend when he has more time and it's easier to stay on top of it.

5 days a week with Foundation beats 7 days a week of a routine you'll eventually quit.

How to Use It

Pour one pouch into your protein shake or mix with milk (dairy, oat, almond - your choice). Stir, shake, or blend.

When to Take It

Most athletes take Foundation post-workout or with breakfast on rest days. The creatine and collagen work anytime, but the gut support ingredients are most effective when your digestive system is active. Don't overthink it—consistency beats perfect timing every time.

Aim for 5 days a week, ideally around your training window.

That's it.

Your old morning routine:

  • Shuttle to pantry five times
  • Count out 30+ pills
  • Wonder if you're doing it right

Your new morning routine:

✓ Grab pouch
✓ Pour
✓ Stir
✓ Done

This is what we built for athletes. Now it's yours.

- The Feed.

TLDR — If you've been taking creatine, collagen, glutamine, or any of the SwissRX products separately, Foundation consolidates everything into one daily pour. Same quality. Less hassle. 48% savings. And a routine you'll actually stick with. Get 15% Feed Credit on Foundations today.